Sustainability

Sustainability in Print

• Only agri-based inks are used in our printing operations, resulting in very little waste which can be safely deposited in landfills.
• We only work with paper suppliers who are members of/certified by the premier global sustainable forest organizations: Forest Stewardship Council, Program for the Endorsement of Forest Certification, and Sustainable Forest Initiative. All paper used at Roark comes through a certified chain of custody and is almost all, with very few exceptions, made from recyclable materials, and often made with renewable energy. 

Sustainability in Promotional Marketing & Trade Shows

It is not a closely guarded secret that the branded merchandise and tradeshow industries are rife with single use signage and items that often end up in landfills. We believe that there are always opportunities to implement better/best practices  to limit or eliminate some of the waste with just a little dedication and ingenuity.

• Roark places preference on suppliers who utilize recycled materials and renewable energy in their production channels.
• We encourage our customers to skip the cheaper giveaway/tchotchke items when possible in favor of nicer items that will be kept and used by customers rather than being thrown away immediately. The initial spend may be higher but the long-term ROI for the customer is magnified in addition to the environmental benefits.
• Roark works with customers in the midst of a rebranding initiative to recycle or donate obsolete branded materials rather than sending these things to the landfill. Many things, including apparel/textiles can be recycled, even if there isn't an immediate local solution. Often times, branding parameters do not allow for outdated items to remain in their market. In those instances, we work a network of charitable partners to find a cause that can stay within the company's policy and put the items to excellent use in other geographical areas.